Riley Weiss Capabilities
A single project often evolves into several as our client’s business grows. Sometimes an initial brand assessment reveals the opportunity for a brand redesign. Our services aren’t limited within any one category. We realize every client’s needs are different, but a starting point always helps.
We’ve identified three broad levels of engagement:
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Expertise—Using our award winning design and creative experience, Riley Weiss develops visual/brand identity platforms, naming, print collateral, point of purchase systems, advertising, packaging, social media campaigns and websites, microsites and other web based functionality.
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Collaborate—Acting as the marketing organization of record, Riley Weiss develops execution strategy, tactical programs and campaigns for organizations that otherwise do not have the capacity to fully plan, develop and implement in support of their go-to-market direction.
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Direction—BrandNew begins with the foundational elements of brand development and sees them through to execution. We conduct a brand assessment—a thorough review and analysis of your current state—and make informed and market driven recommendations. We uncover your strengths as well as areas of opportunity and work with you to uniquely position your brand in the market. We then develop and implement internal and external brand launch tactics to help you achieve your desired audience response.
