What makes Portland special?
It’s a small big city. A lively metro with the comforts and community of a town, Portland may be unlike any city in the US.
It’s a city for artists. Portland offers world-class art, music, film, food, design and architecture. Talented artists are at work in every arena, contributing style and vibrancy. Portlanders love to support artists—especially the less traditional types—and the city offers a bounty of opportunities and creative outlets.
It’s a city for activity. Parks, forests, mountains, rivers and the coast are beautiful and near. Portland’s streets are bicycle-friendly, and well-designed neighborhoods encourage traveling on foot.
It’s a city of kindness. Live here a while and you’ll have stories: the wallet you left is returned, a driver lets you in, a father trusts you to watch his child. Portlanders are known for their kindness, and it’s a safe, engaging place for families.
It’s a city of surprises. What would be considered an odd, creative, unexpected spectacle to a visitor of the city is often part of a Portlander’s everyday experience—woven into the fabric of daily life to serve as irritation or inspiration.
It’s a city of acceptance. There’s no pressure to dress a certain way, to drive an expensive car or buy a bigger house. You can be true to yourself and look the way you want, even in the heart of the city.
What does working in a place like this mean for a branding agency? How does being in Portland inform Riley Weiss?
We are people who value individualism, creativity, community and safety for our families. We experience the opportunities of a city without losing ourselves to it. We want to be around people who care about their world and their neighbors.
Portland’s community of artists inspires us to be excellent and freethinking. We are passionate, but always ourselves. It’s Madison Avenue quality with Northwest sensibility. Portland makes our work better.
