Zupan's Markets
The strength of the client's brand is measured by the depth of its connection to customers. What do they think? How do they feel? The Riley Weiss team has built a trusted-partner relationship with Zupan's by understanding the intimate knowledge devoted customers have about the experience inside the specialty grocer’s Portland-area stores. Selecting the freshest produce, hand-picking the finest piece of seafood, finding the perfect bottle of wine. It's all in the hands of the customer. It's the Zupan's promise.
Program Synopsis
The brand-building programs provided by Riley Weiss are driven by a strategic goal to expand the Zupan's message to a new layer of potential customers. All while deepening the loyalty of customers who regularly shop at this 35 year-old specialty grocer. From research-based targeting of direct-to-shopper marketing programs to in-store communication systems to leveraging the unique and powerful universe of social media, our integrated approach is drawing seekers of quality to purveyors of a quality experience.
For a custom portfolio or work inquiries, please contact Douglas Heikkinen at 503 227 4607 or douglas@rileyweiss.com.